摘 要

近年来，我国城市化进程不断加快，使得城市物流业高速发展，物流业的快速发展以及当今社会对节能环保的需求，都促进了物流车的转型升级。新能源城市物流车具有区间运行、运营成本较低和低排放的优点，这些优点正好契合了社会对物流市场用车的需求。

因此，新能源物流车具有很好的发展前景。然而，目前我国新能源城市物流车的发展仍处于起步阶段。国内外学者和研发人员对于新能源城市物流车的研究和开发工作都甚少，为促进新能源城市物流车的发展乃至整个新能源汽车行业的发展，对新能源城市物流车的研究和分析工作显得格外重要。

本文从城市物流业发展的迫切性和重要性出发，首先介绍了本论文研究的背景以及论文研究的意义，同时简单介绍了下新能源城市物流车国内外的发展研究现状。为研究新能源城市物流车，本文先对传统城市物流车进行了研究，分析了城市物流车的技术和性能要求，并在对城市物流车发展现状进行研究介绍的基础之上，对城市物流车的使用领域进行了分析，并对其市场进行了细分。在对新能源城市物流车进行研究时，本文首先研究了其的使用领域——其使用领域小于传统城市物流车的使用领域，再对新能源城市物流车的技术特点进行了分析并进行了技术评价。最后，论文在技术、经济、充电设施建设和用户购买几个方面，对新能源汽车在城市物流领域应用的可行性进行了研究。论文最后选定城市配送这一城市物流细分领域，对新能源汽车在城市配送领域的可行性进行了解析，并在对这一细分领域进行市场细分的基础之上，为各细分市场选择适用车型。

本论文拟在通过对传统城市物流进行研究和对其使用领域及市场进行细分，联系到新能源城市物流车上，从而对新能源城市物流车的技术特点进行研究，并在对新能源城市物流车进行市场细分的基础之上，能为各细分市场推荐适用车型。

本文的特色在于：由传统城市物流车的研究联系到新能源城市物流车的研究，通过图表和数据计算以及对有关数据进行处理，分析得出相关的各级结论，独创性地进行了两次可行性分析——新能源城市物流车分析可行性和新能源汽车进行城市配送可行性分析，并在论文最后独创性地为各细分市场推荐了相应的适用车型。

关键词：城市物流车；新能源汽车；技术；领域；市场细分；车型选用

Abstract

With the rapid development of urban logistics, the frequency of urban logistics vehicles between the cities increases, and the urban environment for higher environmental requirements fits those characteristics of the operation of new energy vehicles in different time, low cost and zero emissions , so the new car has a good energy logistics Prospects.However, the development of new energy vehicles in urban logistics in China is still in its infancy.Scholars and researchers for urban logistics vehicle of new energy have done very little things .To promote the development of new energy city logistics and the whole new energy automotive industry, it is particularly important to do well the work about the research and analysis of new energy city logistics vehicles.

From the urgency and importance of urban logistics development, firstly we introduced the background and significance of the research in this paper, as well as a brief introduction of new energy development situation of urban logistics vehicle under study at home and abroad. In order to study the new energy city logistic vehicles,the first article of the traditional urban logistics vehicle has been studied.The paper analyzed urban logistics vehicle technology and performance requirements, and on the basis of the status of urban logistics vehicle development research described above, for urban logistics vehicle the fields of use are analyzed, and its market is subdivided.When urban logistics vehicle of new energy is being researched, this paper studied its field of use - the use of the field is less than that of the traditional urban logistics vehicles, and then the technical features of the new energy city logistics vehicles are analyzed and offer it a technical evaluation.At last, in the technical, economic, charging facilities construction and purchase of several aspects of the feasibility of new energy vehicles in the field of urban logistics applications were studied.Finally, the city selected urban distribution logistics segments, the feasibility of new energy vehicles in urban distribution areas were parsed.After dividing this segment into several market parts ,and then select the appropriate models for the various market segments.

This paper intends to urban logistics through the traditional research and its use in the field and to segment the market, linked to the logistics of new energy city car, which the technical features of the new urban logistics vehicle energy research and new energy city logistics vehicles based on the market segments, can recommend suitable models for the various market segments.

Features of this paper is: Contact the study of traditional urban logistics vehicle to the study of new energy urban logistics vehicles, as well as the relevant data is processed through charts and data calculation, analysis and draw conclusions in every relevant level, originality conducted two feasibility analysis - new energy feasibility analysis of urban logistics vehicles and new energy vehicles for urban delivery feasibility analysis, and in the last paper originally recommend the corresponding suitable models for the various market segments.

Keywords:City logistics vehicles；new energy vehicles；technology；field；market segmentation; models selection.

目 录

第1章 绪论 1

1.1 论文研究的背景和意义 1

1.1.1 论文研究的背景 1

1.1.2 论文研究的意义 1

1.2 国内外发展现状 2

1.2.1 国外发展现状 2

1.2.2 国内发展现状 2

第2章 城市物流车发展现状与使用领域分析 4

2.1 城市物流车的概念及选型技术要求 4

2.1.1 城市物流车的概念 4

2.1.2 城市物流车的技术要求 4

2.1.3 城市物流车的性能要求 6

2.2 城市物流车的发展现状 6

2.2.1 国外发展现状 6

2.2.2 国内发展现状 7

2.3 城市物流车的使用领域分析及市场细分 8

2.3.1 城市物流车的使用领域分析 8

2.3.2 城市物流车的市场细分 8

第3章 新能源城市物流车的可行性分析 10

3.1 新能源城市物流车发展概述 10

3.1.1 新能源城市物流车概述 10

3.1.2 新能源城市物流车的使用领域 10

3.2 新能源城市物流车的技术特点及技术评价 10

3.2.1 新能源城市物流车的技术特点分析 11

3.2.2 新能源城市物流车技术评价 11

3.3 新能源汽车在城市物流领域应用的可行性分析 11

3.3.1 技术可行性 12

3.3.2 经济可行性 13

3.3.3 充电设施建设可行性 13

3.3.4 用户购买可行性 14

第4章 新能源城市物流车在城市配送领域的车型选用 16

4.1 新能源城市物流车在城市配送领域的可行性分析 16

4.1.1 城市物流配送与新能源城市物流车特点分析 16

4.1.2 物流配送评价指标体系的构建 17

4.2 新能源城市物流车在城市配送领域的市场细分 19

4.2.1 根据城市物流车市场结构进行市场细分 19

4.2.2 按客户和用车需求不同进行市场细分 20

4.3 对应不同细分市场的车型选用 21

4.3.1 新能源城市物流车车型介绍 22

4.3.2 细分市场所需车型 27

4.3.3 针对细分市场建议研发车型 28

4.3.4 国内外新能源城市配送物流车对比分析 30

第5章 总结与展望 31

5.1 结论 31

5.2 展望 31

参考文献 32

致谢 34

第1章 绪论

1.1 论文研究的背景和意义

1.1.1论文研究的背景